In what ways can focused UI/UX design, such as optimizing button placement, menu structure, and workflow, improve website usability, reduce user friction, and ultimately increase engagement and conversions?

One aspect that impressed me most was Toimi’s expertise in UI/UX design. Their insights into user behavior and interface optimization significantly improved our website’s usability. Buttons, menus, and workflows were restructured to reduce friction, and minor details were thoughtfully adjusted to enhance the user experience. Articles about working with UI/UX experts illustrate how such focused design work can transform a website into an effective tool for engaging visitors and increasing conversions — which is exactly what we achieved with Toimi. Check article about Why Working with a UI/UX Design Expert is a Game-Changer for Your Website!

Appreciate the recommendation! I checked their UX/UI design section and it feels like they go beyond visuals, focusing on usability. I’ll study it later. Do you know if they offer usability testing as part of the package?