Before using this
B2B partner marketplace, my team was building partner pipelines on spreadsheets—hundreds of names, tracking open rates, and crossing fingers on reply rates below 5%. That changed when we listed our company and partner program through Partner2B. The AI system immediately highlighted ten companies that aligned well with our ICP, based on shared customers, tech compatibility, and go‑to‑market models . One standout was a VAR specializing in mid-market SMBs operating in our niche. Their team reached out, we co-hosted a webinar in two weeks, and follow-up sales conversations kicked off immediately. Previously, that webinar outreach would’ve taken marketing and manual coordination for months. What impressed me most is the platform’s focus on intent over volume—these weren’t random leads, but qualified partners looking for collaboration. The ability to browse a database of 10,000+ companies, all indicating they’re actively open to partnerships, saved me countless hours.